Your free audit
The 6-point Amazon Scorecard
We grade your listings on the six things that decide whether a shopper finds you, trusts you and buys. Each one is rated Fix first, Improve or Good, so you know exactly where to start.
- Search visibilityTitles, keywords and backend terms. Do you show up for what buyers type?
- ImagesMain image, infographics and lifestyle shots. Do you win the click?
- Copy and A+ contentBullets, description and A+. Do you answer the buyer’s questions?
- AdsCampaigns, bids and wasted spend. Is every ad dollar earning?
- Reviews and the Buy BoxRating, review count, pricing and who wins the sale.
- Inventory and account healthStock levels, restock timing and account warnings.
Not on Amazon yet? We grade your category instead: competition, pricing, likely ad budget and what it takes to launch.
Amazon ScorecardSample- 01Search visibilityFix first
- 02ImagesFix first
- 03Copy and A+ contentImprove
- 04AdsImprove
- 05Reviews and the Buy BoxGood
- 06Inventory and account healthGood
Top three fixes, with cost and timing
Sound familiar?
These are the problems we hear most from manufacturers and brands. Every one of them can be fixed.
- Resellers list your product on Amazon, with your photos and their prices.
- Shoppers search for exactly what you make, and you’re not on page one.
- Ad spend climbs every month. Sales don’t.
- Your main image looks like every other one in the results.
- You ran out of stock, and your ranking went with it.
- Wholesale is steady, but you know shoppers check Amazon first.
Your free audit shows which one to fix first. Get my free audit
Get your scorecard in writing
Free, with no obligation. Printed and delivered if you’re in Southern California.